Building and Promoting a Powerful Personal Brand for Business Leaders
Stand out as a leading industry expert and gain the trust of your target audiences. Our team will help craft a memorable public image and media presence for your company's top executives across Central Asia, Caucasus and surrounding regions, Europe, MENA.
Analysis
We begin with a detailed audit of the existing media footprint for company experts, evaluating the effectiveness of communication channels and whether content aligns with audience expectations. We analyze positioning in the professional landscape and opportunities for differentiation.
Personalized Solution
Based on the insights gathered and in-depth client interviews, we formulate a tailored strategy for building the desired public persona for the top manager or subject expert. This covers core messaging, specialization focus, communication platforms, an editorial calendar, and content formats.
Efficient Execution
Next, we take over practical execution of the strategy - establishing connections with media and influencers for article placements and expert commentary, creating original content, securing media engagement opportunities, and organizing speaking roles at relevant events.
Case Studies
Benefits of Personal Brand Promotion From Our Agency
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Deep expertise in promoting tech brands and personalities
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Understanding of IT industry nuances and audience preferences
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Access to a wide pool of industry media and expert communities
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Effective reputation management in the public sphere
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Measurable outcomes - increased citation, media presence, brand recognition
Case Study: How a PR agency from Central Asia got 8 mln coverage and +67% of client requests
